Founded in 1856 by Thomas Burberry, Burberry is a British luxury fashion house renowned for its iconic trench coats, distinctive check pattern, and innovative designs. With a history spanning over 160 years, Burberry has evolved from a small outdoor apparel retailer to a global symbol of elegance and sophistication.
Thomas Burberry, a former draper's apprentice, opened his first store in Basingstoke, Hampshire, focusing on designing durable and weatherproof clothing. His groundbreaking invention of gabardine fabric in 1879 revolutionized outdoor wear. This breathable, water-resistant material became the foundation of Burberry's reputation for quality and functionality.
One of the brand's most iconic creations, the trench coat, was introduced during World War I. Originally designed for British soldiers, the coat featured practical elements like D-rings and storm flaps, which remain popular even today. Over time, the trench coat transcended its military origins to become a timeless fashion staple.
In the 1920s, Burberry's signature check pattern was introduced as a lining for its trench coats. This pattern, featuring camel, black, white, and red stripes, quickly gained recognition and became synonymous with the brand's identity. Since then, the check has adorned everything from scarves to handbags, solidifying its place in fashion history.
Burberry has continually embraced innovation while honoring its heritage. The brand was one of the first to adopt digital marketing strategies, including live-streaming fashion shows and leveraging social media. This forward-thinking approach has helped Burberry maintain its relevance in a rapidly changing industry.
Today, Burberry is known for blending tradition with modernity. Under the creative direction of Daniel Lee, the brand continues to push boundaries while staying true to its roots. From its iconic outerwear to its elegant accessories, Burberry remains a favorite among fashion enthusiasts worldwide.
For a detailed look at Burberry's latest product offerings, check out this electronic spreadsheet