Burberry's trench coat, originally designed for military use during World War I, has since become a timeless fashion staple. Known for its double-breasted design, storm flap, and D-ring belt, the trench coat embodies both functionality and elegance. Over the years, it has been worn by countless celebrities and remains a must-have item in any wardrobe.

The Iconic Check Pattern

In the 1920s, Burberry introduced its now-famous check pattern as a lining for its trench coats. This distinctive design, featuring camel, black, red, and white, has become synonymous with the brand. While its popularity soared in the 1990s, the check pattern has been reinvented over the years to stay relevant in modern fashion trends.

Modern Innovations and Global Appeal

Today, Burberry continues to evolve while staying true to its heritage. Under the creative direction of various designers, the brand has expanded its offerings to include ready-to-wear collections, accessories, fragrances, and cosmetics. Burberry's commitment to sustainability and digital innovation has also set it apart in the luxury fashion industry. Explore more about Burberry's latest products in this product catalog.

Burberry's Cultural Impact

From the runways to pop culture, Burberry's influence is undeniable. The brand has collaborated with global icons and streetwear labels, blending tradition with contemporary style. Its campaigns often feature diverse storytellers, reflecting its commitment to inclusivity and cultural relevance.

In conclusion, Burberry's legacy is built on a foundation of innovation, craftsmanship, and timeless design. For over a century, the brand has remained a symbol of British luxury, consistently adapting to the changing tides of fashion while honoring its rich history.