Founded in 1856 by Thomas Burberry, Burberry has grown from a modest outfitter in the UK to one of the most iconic luxury fashion brands in the world. The brand’s journey is a testament to its commitment to quality, innovation, and timeless elegance. With its iconic trench coats, distinctive check pattern, and innovative approach to design, Burberry has solidified its place in the world of high-end fashion.
From Humble Beginnings to Global Recognition
Thomas Burberry started his business in Basingstoke, Hampshire, with the aim of creating durable and functional outdoor clothing. His invention of gabardine, a breathable, waterproof, and tear-proof fabric, revolutionized rainwear. This innovation laid the foundation for the brand’s most famous product—the Burberry trench coat, which became a staple during World War I for British officers. Over time, the trench coat transitioned from military use to a fashion must-have, worn by celebrities and style icons worldwide.
Innovation Meets Tradition
Burberry’s ability to blend tradition with innovation has been key to its success. The brand’s signature camel, black, white, and red check pattern—introduced in the 1920s—has become a symbol of sophistication. While maintaining its heritage, Burberry has embraced digital transformation. Under the leadership of former CEO Christopher Bailey, the brand became one of the first luxury labels to livestream its fashion shows and integrate augmented reality into its shopping experiences. This forward-thinking approach has allowed Burberry to stay relevant in an ever-evolving industry.
Burberry Today
Today, Burberry is synonymous with British luxury, offering a wide range of products including outerwear, accessories, fragrances, and cosmetics. The brand continues to honor its heritage while pushing boundaries in design and sustainability. Burberry’s commitment to a greener future is evident in its initiatives to reduce carbon emissions and eliminate plastic from its packaging. For those interested in exploring Burberry’s product range, you can find an exclusive product spreadsheet here
As a brand that has stood the test of time, Burberry remains a symbol of timeless style and innovation. Its rich history, coupled with its modern approach to fashion, ensures that Burberry will continue to inspire generations to come. Whether it’s a classic trench coat or a contemporary handbag, Burberry’s dedication to craftsmanship and quality is evident in every piece they create.